You're probably a natural at rallying the troops together. But fundraising is a different beast altogether, so we've created a range of handy guides that will help you smash your target and increase awareness.

We also have an expert fundraising team on hand to help, so if you have any questions feel free to call them on 0800 082 1616 or drop them an email at

Create a fundraising page

Having joined Men United, you’ll want to have the best possible fundraising page to make the most of your event. Virgin Money Giving and JustGiving are quick, easy ways to create a fundraising page for an individual or team and help get your friends involved in what you’re doing.

Once you've set up:

  • Personalise your page by adding photos and a message so family and friends know what you are doing.

  • Email your page to friends and colleagues and link to it through Facebook and Twitter.

  • Your friends, colleagues and family can make donations to you online by debit or credit card.

  • You will receive a text code so your friends can donate to you by texting that code.

Virgin Money Giving and JustGiving let us know when you’ve set up a page. The money is transferred automatically to us so you don't have to chase any cash or cheques. Gift Aid is also collected automatically. Please let us know when you’ve finished fundraising so we can thank you.

Right, ready to set up your page? Just click one of the buttons below to get started.

JustgivingFundraise for us using Virgin Money Giving

Raise your page's game

Raising money online can often be the simplest, quickest and easiest way to raise sponsorship. However, it can seem like everyone has an online donation page now, which is why we’ve put together this handy guide to help you make your page stand out amongst the crowd and to help you smash your fundraising total.

1. Make your page stand out

With so many fundraising pages being created on a daily basis, think about how you can make yours stand out amongst the crowd. Add photos, videos or a blog to your page and show people how hard you’re working on your challenge. We've put together an example of a good fundraising page.

2. Update your story

Tell people why you’re doing your event. Personal stories add meaning to your event, and when you share your passion with people they will be more inclined to donate to your cause.

3. Ask generous friends and family first

Once your page is set up, ask a generous friend or family member to make the first donation. Studies have shown that people tend to match existing donations on the page.

4. Share your page on social media and by email

Make sure you get your send your page out to all your colleagues, contacts, friends and family on email and social media sites and encourage them to share your page with their friends. Remember to include a link to your page!

5. Regular reminders

Keep your contacts updated with how you’re doing. If you’ve just completed an amazing training run, if the venue for your event has been confirmed or if you’ve just bought the new wetsuit you plan to wear at the event then tell them about it! Combine these updates with a link to your page and a reminder to donate. You can even give updates on how close you are to your total and offer a prize to the person whose donation takes you over a certain amount!

Hit the headlines

Media coverage can be a really useful way of raising awareness of your fundraising and can help encourage more people to donate to your cause. We’ve put together this guide to help you make the most of your local media and press and to give you the best possible chance of getting your story featured.

1. Contact the right people

Make sure you’re emailing your stories to the right place. It’s unlikely that large national newspapers will feature a local event, but local newspapers and radio stations love to feature people from their local areas. You can find the details of your local newspaper or radio station by either emailing our press team at and asking them to look up the details using our journalistic database, or you could try using Google: most organisations will provide their contact details on their website, and the best place to send your story is the news desk.

Our press team will also be able to provide you with a template press release.

2. Remember to include all the facts

You can contact the press either before your event to encourage people to attend or to sponsor you, or after your event to encourage sponsorship and increase awareness. Whenever you decide to contact them, the press will need the facts of your fundraising in order to feature it. What is it? When is it? Where is it? Be sure to provide this information to make sure people know when your fundraising is taking place!

3. What’s your reason?

Why are you holding this event? This might be because you have a close personal connection to the cause. If so, think about how much of your story you want to share – bear in mind your story will be available to the general public.

4. Include a link to your fundraising page

This is the most important part! Make sure you provide a link to your fundraising page so that people can support you, or failing that, information on how people can donate offline.

5. Include a photo

Try to include a high quality photo that is relevant to your event (at least 1MB in size, please contact the press team for further advice on this). If you’re doing a running challenge, for example, include a photo of yourself in your running top. Stories with photos are more likely to be featured.

6. Stand out from the crowd

Think about how your story is different to other people’s who are also raising money. Local papers can receive hundreds of stories every day and only the most interesting get featured, so think about what makes yours different. Perhaps your event is set to break some world records, or are you going further, longer, harder, higher than anyone else? Are you doing it in fancy dress? Is there a challenge? Whatever it is, be sure to make it clear why your story should be featured above all others.

7. Let us know

Please let us know if any of the places you contact are interested in featuring your story. We have a dedicated press team who can provide information about the charity, spokespeople and supporting quotes for press releases as well as general support and advice. You can email our press team at or call them on 07984 325 001.

How to raise money two years in a row

Raising money two or more years in row is a daunting prospect: you’ve already asked all your close friends and family to sponsor you and it can be difficult to ask them for further support, which is why we’ve put together this handy guide, to help you move outside your immediate circle and continue to raise money without annoying all your friends.

1. Up your game

Make your challenge bigger and better. Can you go further, longer or faster than you did last year? Could you do it in fancy dress? Whatever you do, if you show your supporters that you’re pushing yourself further than before, they’ll see that your challenge is worth supporting.

2. Contact local businesses

Ask local businesses for sponsorship in exchange for displaying their logo on your event t-shirt or in your event programme. You could also ask local businesses to donate prizes which you can then raffle or auction off.

3. Think beyond your friends

After you’ve asked all your close contacts, you need to start to think beyond your circle of friends. Could you contact the local media to spread the word about your fundraising? Could you ask shops in your local area if you can leave a collection tin or hold a collection in store?

4. Fundraising forfeits

Rather than just asking your friends to sponsor you, let them choose a forfeit in exchange for a donation. Perhaps they could pay to see you do your event in a rival’s football strip, or maybe they could give a donation to add songs to a playlist you have to listen to throughout the event.

5. Offer a service

Think about the skills you have and whether you could offer these in exchange for a donation. Perhaps you could hold a car wash or dog walking service, or maybe you could offer to mow people’s lawns - there are lots of ways to raise money and help people at the same time.

Use our fundraising posters to promote your event

We've created a number of editable posters which you can use to let your friends, family and colleagues know about your fundraising activities. There are four designs to choose from, so whether you're holding a cake sale or a quiz, a walk or a coffee morning download our posters now and get the word out in your community.

Fundraising poster one Fundraising poster two   

Fundraising poster three  Fundraising poster four