Prostate Cancer UK - The Football League's Official Charity Partner for Season 2012/13, is calling on Crewe Alexandra supporters to give generously to bucket shakers ahead of the showpiece Johnstone's Paint Trophy Final (Southend United FC v's Crewe Alexandra FC) at Wembley Stadium on 7 April. Kicking off at 1.15pm, the highly anticipated clash has all the makings of a classic cup showdown.
With 250,000 men - enough to fill Wembley Stadium three times over - living with prostate cancer in the UK, Prostate Cancer volunteers and ambassadors will be out on force on the big day to raise funds and awareness of the disease, which is predicted to become the most common cancer in the UK by 2030.
Steve Davis, Crewe Alexandra FC Manager, said: "The Johnstone's Paint Trophy Final will be a special occasion for our loyal supporters who will make the journey to Wembley on the big day. The atmosphere is expected to be electric and we are all delighted that The Football League's Official Charity Partner, Prostate Cancer UK, will take centre stage to raise awareness of prostate cancer amongst men. I urge fans to cheer on the squad but also enter into the spirit of the day and give generously."
Steve Kavanagh, Chief Executive, Southend United FC, echoed these comments.
Mark Bishop, Director of Fundraising at Prostate Cancer UK, said: "We are delighted to be awarded the opportunity to be part of the Johnstone's Paint Trophy celebrations to help crack prostate cancer and I thank the main sponsor for donating match tickets for our volunteers to enjoy the occasion.
"All funds raised from the day will be ploughed back and invested into crucial medical research and our support services, so that we can help even more people affected by this disease. Over 40,000 men are diagnosed and ever year and sadly 10,000 men lose their lives.
John Nagle Head of Communications at The Football League, added: "Prostate cancer affects hundreds of thousands of people across the UK every single day and I'm proud that the cup final with unite clubs and supporters to help save men's lives. I would encourage fans to get involved with fundraising and show their support on the day to help fight this disease."
Megan Esmond, Marketing Manager for the Johnstone's Paint Trophy, said: "Every charity is reliant on a strong army of volunteers who work tirelessly and we are delighted to offer the people who are collecting for Prostate Cancer UK the chance to experience a major final at Wembley.
"The volunteers do sterling work and giving each of them a free ticket for the final is a way of passing on the appreciation of everyone at Johnstone's Paint, the Football League and the wider community."
atch day highlights will include a team volunteers bucket shaking pre-match. On the build up to kick-off Prostate Cancer UK's groundbreaking adverts featuring impersonator Jon Culshaw and some famous faces from the world of sport, will be broadcast on the big screen as well as announcements across the day over the tannoy.
Prostate Cancer UK's year-long partnership with The Football League is helping to raise funds, so that more men survive prostate cancer and enjoy a better quality of life. It is also increasing awareness of the disease, which is predicted to become the most common cancer in the UK by 2030.
For more information about Prostate Cancer UK's partnership with The Football League visit www.prostatecanceruk.org/football