Super fan Matt McDonough won the chance to lead out Blackburn Rovers against Charlton on Saturday 19 October on behalf of Men United in the first Prostate Cancer UK match day of the season.
Leading out the team was just one of the activities in which Rovers supported us as the Official Charity Partner of The Football League. Next March, we have this opportunity at 60 Football League clubs. Apply here to lead your team out.
With tannoy annoucements, information in the match day programme, on the club's website and social media promoting the cause to fans in attendance on the day.
This season football fans across England and Wales are being urged to put aside their rivalries on the pitch and join Men United in the fight against prostate cancer.
With the number of men affected by prostate cancer increasing at an alarming rate, we urgently need to raise the profile of the disease which affects 1 in 8 men at some time during their lifetime and kills over 10,000 men a year. That’s one man every hour.
A new super team featuring football managers including Blackburn Rovers’ Gary Bowyer, players, behind the scenes football staff and fans are joining arms to encourage men everywhere to wise up to the killer disease and take action.
Men United v Prostate Cancer is the biggest and most important game of our lives and we are urging men to wise up to the disease and step up to fight prostate cancer to benefit all men including our mates, brothers, dads and granddads.
Prostate Cancer UK’s Men United matchdays are taking place across the season to put the spotlight firmly on the disease. Football fans can sign up for the Men United newsletter and find out more about how they can support the team.