Royal Mail and Prostate Cancer UK are joining forces to ensure the delivery of better care services for men with the disease across the UK.
Prostate Cancer UK has been selected as Royal Mail's Charity of the Year after more than 36,000 employees selected the charity in a staff vote. Royal Mail and colleagues hope to raise at least £2 million over two years for the charity. This will help fund up to 50 specialist prostate cancer nurses based at the heart of communities, helping around 44,000 more men. Employees will raise the funds through a series of fundraising initiatives and events, with an initial target of £1 million. Their efforts will then be match funded by Royal Mail - the first time the organisation has undertaken such an initiative.
Prostate Cancer UK (formerly known as The Prostate Cancer Charity) is also unveiling a new identity as part of an ambitious new approach, which presents the cause and the organisation in a more distinctive, forceful and urgent way.
Owen Sharp, Chief Executive of Prostate Cancer UK, said: "These are genuinely exciting times for the charity. The fact that Royal Mail employees voted for us shows how much men's health, and prostate cancer in particular, is an issue that just can't be ignored any more. This partnership will make a real and tangible difference to the quarter of a million men living with this disease. As well as ensuring more men build a relationship with a specialist nurse - which they tell us is invaluable - it will help us get the message out to thousands of Royal Mail employees. We thank all of the Royal Mail staff who voted for us.
"We are also unveiling a brand new identity. Changing our name to Prostate Cancer UK marks a new chapter in our history, and signifies our drive to lead change. We will support men with innovative services wherever they live, and find the answers for the future through comprehensive research."
Moya Greene, Chief Executive of Royal Mail, said: "Royal Mail is delighted to be supporting Prostate Cancer UK as our new Charity of the Year. Our goal is to raise as much as possible for this worthy cause. In addition, by match funding the efforts of our people, penny for penny, we can make a real difference to the very valuable work they do for men and their families affected by prostate cancer, across the UK."