Stars take to their bikes for The Prostate Cancer Charity

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A host of stars from the worlds of screen, music, business and sport saddled up in central London today to warm the tracks for the Pro cyclists ahead of the final stage of the Tour of Britain today (18 September). 

Michelle Dewberry, of BBC1's The Apprentice fame and 80s singing legend Gary Kemp headed the line up, joining hundreds of others in 'uniting by cycling' to support the Charity.

The exhilarating 20km ride - part of an official stage of the Tour of Britain - took cyclists on a route past some of the most iconic landmarks in the capital whilst raising funds to help The Prostate Cancer Charity fight the most common cancer in men in the UK.

More than 700 cyclists, of all ages, took advantage of the closed roads and joined the celebrities to take part in the ride and raise vital funds for prostate cancer. 

Entrepreneur and former Dragon's Den judge, Richard Farleigh, said: "I absolutely loved the ride - it was really good fun. There was an amazing camaraderie between the riders and there was something for everybody; young and old, serious and not so serious!" 

Business whizz, Michelle Dewberry, added: "It was a really enjoyable ride and a brilliant day out. It's a great way for people to get into cycling and it was fantastic to see so many families out there riding together. Prostate cancer is an important cause and this was a great way to raise awareness of it." 

Eighties pop legend Gary Kemp said: "It was wonderful on traffic free roads of my home city London, especially with my wife and two sons riding alongside me. My seven year old even thought he was Mark Cavendish! I cycle a lot and to be part of the Tour Ride was a great privilege. It was a brilliant day for all involved and for such a great cause too." 

Champion alpine skier, Chemmy Alcott, said: "It was fantastic to be part of the Tour Ride. Raising awareness and funds for prostate cancer was a really good reason to get involved. It was such a proud achievement to take part." 

Long time supporter of The Prostate Cancer Charity and star of Eastenders, Rudolph Walker, completed the ride for the third year in row and said: "It was exhausting but enjoyable! I was really encouraged by the crowds throughout the route and felt so proud to be part of it. I always do what I can to help the charity and I really hope the message is getting through to people." 

Owen Sharp, Chief Executive of The Prostate Cancer Charity, said: "Everyone who got on their bikes today is helping the Charity fight this disease on every front. We are here to fund research, raise awareness and address inequalities. All those who took part today are showing their commitment to supporting us in this activity to improve the lives of the 250,000 men affected by this disease. 

"I would like to extend a huge thank you to all of the participants, including our celebrity supporters, who led the way in uniting people by cycling behind this cause."  

Following today's event there is one remaining Tour Ride in Stoke on Sunday 25th September.