Gold supports The Prostate Cancer Charity

Global Radio's Gold network is pleased to announce a brand new year-long partnership with The Prostate Cancer Charity.

The first partnership of its kind for the network, Gold will be supporting the Charity through a number of fundraising initiatives, starting with Movember - when men across the UK grow moustaches to change the face of men's health. All the Gold presenters will be taking part in Movember and listeners will be able to support them by visiting www.mygoldmusic.co.uk

The Prostate Cancer Charity is the UK's leading charity working with people affected by prostate cancer. It funds research, provides support and information, plus campaigns to improve the lives of men and their families living with the disease. Since its inception in 1996, the Charity has invested over £9.5 million into research to help fight the disease. This year, it is investing over £1.7 million - its biggest investment into research to date. It provides the most comprehensive range of services dedicated to prostate cancer and ensures that everyone affected has access to vital support whether through its confidential Helpline or information services. 

In the latest radio industry figures released by RAJAR, over 1.5 million people are tuning into Gold across the UK each week and the network hopes as many listeners as possible get involved in fundraising activities.

Dalton Leong, Managing Director of Global Radio Charities & Communities said: "We are thrilled to be establishing our first ever charity partnership on Gold with such a worthy cause as The Prostate Cancer Charity. I sincerely hope our listeners will be inspired to join our brilliant presenters in growing their moustaches during Movember. We'll also look at other opportunities for ladies to get involved too!"

Owen Sharp, Chief Executive of The Prostate Cancer Charity, said: "We are delighted to have a new Charity partnership with Gold. It is critical that we get the message about prostate cancer, a disease which kills one man every hour, out there to men. This partnership is so important as it will help us to reach the right kind of people, especially those men who are reaching an age not only where they appreciate good music, but where prostate cancer is becoming more relevant to them. As we all know, risk increases over 50 and we are simply trying to get this disease on men's radars. Working with Gold we will be able to do this in an interesting, accessible and thought-provoking way.