Legendary former England, Watford and AC Milan striker, Luther Blissett and friends, will be joined by a team of Football League fans on their fundraising Amsterdam trek.
Luther Blissett and a team of football fans will saddle up for a memorable end of season cycle challenge outside Wembley Stadium - setting off on a two-day cycle to Amsterdam's Dam Square to raise vital funds for Prostate Cancer UK - The Football League's Official Charity Partner.
Kicking off at 07.00, Friday 14 June, their epic 155-mile route passes through the picturesque countryside of rural England before crossing The Channel from Harwich and arriving on the flat landscape of Dutch Zeeland.
With 250,000 men - enough to fill Wembley Stadium three times over - living with prostate cancer in the UK, the epic cycle ride hopes to increase awareness of the disease and help raise funds so that more men survive it and enjoy a better quality of life.
Football legend, Luther Blissett, said: "I am thrilled to be taking on the London to Amsterdam ride in support of Prostate Cancer UK and its Official Charity Partnership with The Football League. It's going to be an enormous challenge for all of us but one we're all looking forward to. As well as raising money for prostate cancer, I hope that the ride will help to raise the profile of the disease for the benefit of men's health."
Mark Bishop, Director of Fundraising at Prostate Cancer UK, said: "We are delighted to be staging our first football themed bike ride and thrilled that over 30 football fans have signed up with Luther Blissett to support Prostate Cancer UK. More than 40,000 men are diagnosed with prostate cancer every year in the UK and every penny raised goes to Prostate Cancer UK to plough into vital research and support services.
"Our official partnership with The Football League has allowed Prostate Cancer UK to reach more men through their love of the beautiful game and help raise awareness of the disease, which claims the lives of more than 10,000 men every year in the UK."
John Nagle, Head of Communications at The Football League, added: "Our end of season charity challenges over the last two seasons have been a great success and we're sure the Prostate Cancer UK Total Football cycle will be no different. Prostate cancer affects hundreds of thousands of people across the UK every single day and I'm proud that the London-Amsterdam cycling challenge will unite clubs and supporters alike to help save men's lives."